Privacy

Who we are

Founders Engine Room is a free directory for founder-led companies and a monthly zine on AI and GTM, run by Baz Furby.

The data controller is [COMPANY NAME], of [REGISTERED ADDRESS]. To ask about your data, email [CONTACT EMAIL].

The newsletter

If you put your email in a sign-up box, we store it with Resend, our email provider, so we can send the monthly issue, the mid-month Dispatch, and an invite to Open Deck. You opt in by signing up. When you list a company, the listing form has a newsletter box that starts ticked: leave it ticked and we add your email to the newsletter too; untick it and we don't. If you have unsubscribed before, listing a company does not sign you back up. You can unsubscribe in one click from any of those emails. We do not sell the list.

An account, and a listing

The form at /join asks for your email. Supabase Auth stores it and emails you a one-time sign-in link. There is no password. If your company is already listed, an email address at that company's domain is how you claim the listing.

After you sign in we ask for a username, your name and your company website, and a company name if you want to give one. We fetch the text of that website and send it to Anthropic, who draft a listing from what the page says. You can edit the draft before it is published. Your sign-in email is not published.

The public listing can include the company name, website, description, categories, pricing, location, team size, year founded, logo, videos, founder names and the social links you or your site provided. Your profile page can show your username, name, headline, bio, location, LinkedIn, X and an avatar, if you add them.

When a listing is created we email the editor, through Resend, with the listing and your email, so a person can check it. Messages from the site are sent from desk@foundersengineroom.com.

If the self-serve form is off, the form on the directory asks for company, website, founder's name, email, LinkedIn and a one-line description. That email goes to the editor. It is not published. We use it to tell you about the listing and, if you leave the newsletter box ticked, to send you the newsletter.

The Crew

Joining the Crew is £30 a month, taken by Stripe. We do not see or store your card number. We pass Stripe your email and your account id so the subscription belongs to you, and we read the subscription back so your listing can be marked Featured while it is active. You can cancel from the billing link Stripe gives you.

A podcast pitch

The pitch form asks for your name, email, company, website, a social link and what you would talk about. We email that to the editor through Resend so we can reply. We do not publish it unless we make the episode with you.

Page views

The site is hosted on Vercel. Vercel Web Analytics counts page views. It does not use a cookie and it does not take your name or email. Vercel also keeps ordinary server logs, which can include an IP address, so the site can be run and defended.

Cookies

Signing in sets a cookie from Supabase so you stay signed in. The newsletter and the public pages do not set an advertising cookie. We do not run ads.

How long we keep it

We keep your account, profile and listing while they exist. Ask us and we will delete them, apart from anything we have to keep for the law or for a dispute. We keep a newsletter address until you unsubscribe or ask us to delete it. Stripe keeps the payment record for the subscription. We do not keep a copy of your card.

Who else handles it

We do not sell personal data. These companies process it for us, so the site can run:

• Supabase, for accounts, profiles and listings
• Stripe, for Crew payments
• Resend, for the newsletter and for email to the editor
• Anthropic, for the text of a website you ask us to turn into a listing
• Vercel, for hosting and page-view counts

Some of them are outside the UK. They process the data on our instructions.

Your rights

You can ask for a copy of your data, a correction, or deletion. You can object to how we use it, ask us to restrict it, or ask for it in a portable form. Unsubscribing withdraws consent for the newsletter.

Write to [CONTACT EMAIL]. We aim to reply within one month. You can also complain to the Information Commissioner's Office at ico.org.uk.

Children

The site is for people who run companies. We do not knowingly collect data from children.

Updated 6 November 2026. We will change this date if the notice changes.